Product Knowledge Workshop

Two Day Course

In the Product Knowledge workshop, we look to develop the advisor’s understanding of key components on the vehicle. This includes how to present in customer language the components that need to be replaced. The ultimate goal is to build value in the customer’s eyes. Listed below are the topics we will be covering:

• Maintenance Items
• Tires
• Filters
• Batteries
• Brakes
• Cooling Systems and components
• Transmission components
• Water pump
• Alignments
• Etc.